“I started in the agency business.
It sparked a life-long love affair
with creative people and brands.”


Fran Gormley is in the business of helping clients harness the power of their brands so that they can maximize their revenue. 

Over time, her learning curve on brands has become so valuable that she has forged long-term relationships with clients, including Citibank (5-year retainer relationship); JP Morgan Chase (7-year retainer relationship); Johnson & Johnson (15 years and counting); and since 2008, Bausch + Lomb.

Prior to opening Greenwich Marketing Group, Fran was Director of Positioning, New Product & Advertising at Citibank Card Services. She began her career at Young & Rubicam, New York.

Fran received her Masters of Science in Social Psychology from Rutgers.

“I met Fran when she was working on Frito Lay as a junior planner. My partner and I worked on her business. We were difficult. It’s a long, wildly funny story about how she won our respect and affection, at a time when creative people didn’t always listen to planners. Even then she was a champion of creativity and no one fought harder for a great idea than she did. Now she’s more experienced. She’s a better fighter.”

Nina DiSesa, Chairman, McCann-Erickson New York